Content Production Essential: real content from your business every month
Fresh, real material every month, ready to use, without organising a shoot each time.
Almost every business has the same problem with social media: it isn’t a lack of will, it’s a lack of material. Phone photos get repetitive, stock images look nothing like your business and organising a professional shoot every time you need to post is costly in time and coordination. In the end, you post less or post worse.
Content Production Essential is a monthly content production subscription (Content Production). You don’t need to organise a new production every time you need to post: once a month we come to your business, run a session of up to 2 hours, deliver 40–50 edited photos and turn part of that material into 8 content pieces ready to use. Real content, prepared to work for weeks.
It’s designed for businesses that need new material every month and prefer to handle much of their communication themselves: they post themselves, or already have someone who does, but have no up-to-date photos or time to turn them into content.
It solves the lack of recent material of your own. Your communication stops depending on whatever is on your phone and gets a professional, steady base: your premises, your team, your products and your day-to-day, just as they are.
- Session planning
- Monthly session
- Selection and editing
- Photo library
- 8 pieces ready
- Use throughout the month
We prepare the session
Before each month we talk with you: news, products, season and what you need to communicate. That way the session has a purpose.
Session at your business
We run a session of up to 2 hours at your premises or space, with real photography of what you do.
Selection and editing
We select and edit between 40 and 50 photos in a style consistent with your brand.
Turning it into content
We turn part of the material into 8 content pieces ready to use, for example posts with text or formats adapted to your channels.
Delivery and use
You receive the photo library and the pieces to publish whenever you like during the month.
- 1 session a month of up to 2 hours at your business
- 40–50 edited photos every month
- 8 content pieces ready to use
- A preliminary conversation to focus each session on what you need to communicate
- Organised delivery of the material for use on social media, your website, Google and other channels
- Publishing on social media, calendar planning and community management: included in Content Production 360° or in the Social Media plans
- Video: included from Content Production Growth upwards; also available as an additional service
- Travel outside Madrid: quoted separately
- Advertising budget and campaign management
Imagine a restaurant in Madrid. Once a month we go and photograph the new dishes, the chef, the team, the premises, the atmosphere and the table details. With those photos we prepare 8 pieces ready for Instagram and other channels, and the restaurant publishes them at its own pace.
Before
Repetitive phone photos, new dishes that never get shown and professional shoots organised only now and then.
After
A monthly flow of recent material: 40–50 photos for the menu, the website and Google, and 8 pieces ready to publish without starting from scratch.
- You always have up-to-date, professional material of your business
- Your communication shows who you are, not generic images
- You post with more quality without depending on your phone
- A single production feeds social media, your website, Google and presentations
- You keep control of your communication, with a solid base
- It can reduce internal coordination time spent organising one-off shoots
- It avoids improvised shoots every time something needs posting
- It lets you reuse the same production across several channels and formats
- It avoids coordinating a photographer and another person to turn the photos into content
- 40–50 edited photos a month
- 8 content pieces ready to use
- An organised monthly material library
The price depends on what you combine. Tick this service and whatever you need with it in the calculator and you’ll see your quote straight away, with the launch price applied.
- Choose services
- Leave your details
- See your quote
What is a «content piece»?
Content prepared to use directly, for example a post with its text or a format adapted to a specific channel. We agree the type of pieces with you according to where you’ll use them.
Do you publish the pieces?
Not in Essential: you keep the publishing. If you want to hand it over, Content Production 360° includes planning, publishing and basic community management.
Is video included?
Essential focuses on photography. For photos and short videos every month, we recommend Content Production Growth.
Where does the session take place?
At your business in Madrid. If you’re outside Madrid, travel and, where applicable, accommodation are quoted separately.
Can I use the photos on my website and in advertising?
Yes. The material is delivered for use on your business’s channels: social media, website, Google profile, menus, presentations or ads.
Is it better than booking one-off sessions?
If you need material every month, the subscription saves you organising each production from scratch and adds the transformation into content. If you only need photos once, a one-off Sonic Studio session may be enough.
Next step
Tell us about your situation and we’ll tell you, with no commitment, whether this service fits or which alternative makes more sense.